Dell Technologies Swag Bag Postcards

Target: Customers attending Dell Technologies Channel Group’s conferences and events for the North American Sales Team and would go inside provided swag bags.

Role: These postcards were designed from concept to completion to serve as templates, with each card having a front and back. As the lead designer, I collaborated directly with both the project manager and the copywriter to understand the project’s end goal and more about the direct customer. Here are three sample cards I made for the team, each card has a front and back and a place for partner logos.